You have an idea for an app aimed at iPhone users, but you've already heard that the App Store rejects submissions for reasons a team without experience in Apple's ecosystem won't even anticipate — and then you're left with finished code that never reaches the store.
An iPhone app that clears Apple's review on the first attempt
iOS Mobile App
You have an idea for an app aimed at iPhone users, but you've already heard that the App Store rejects submissions for reasons a team without experience in Apple's ecosystem won't even anticipate — and then you're left with finished code that never reaches the store.
You commission an iOS app because you see value in it for your customers or team — and a contractor without experience in this specific ecosystem treats the App Store as a formality at the end of the project, rather than a set of requirements to meet from day one.
Apple runs a stricter review process than other stores — it checks not just whether the app works, but whether it meets detailed guidelines on interface, data privacy, and how features behave. A submission prepared without knowledge of those rules comes back with a list of fixes, and a project meant to take a few weeks stretches into several more.
In the worst case, you end up with finished code that never formally passed through publication, because no one designed it for that specific store.
We build iOS apps from a functional mockup through to publication on the App Store — we design and implement to Apple's guidelines from day one, not only when submitting for review, so publication doesn't end in an unexpected rejection.
We design the app to Apple's interface guidelines and App Store review rules from the very start of the work, not only when preparing the submission — that meaningfully lowers the risk of rejection and last-minute fixes. We write the code on a standard iOS technology stack, so the next developer can pick up the project without learning a bespoke solution from scratch.
Before a single line of code is written, you approve a functional mockup — you see the screen structure and flow before we start building. What we don't do: submit an app to the App Store at the last minute without first checking it against Apple's guidelines, since that's the most common cause of rejection and months of delay.
What you get
- An app that's actually published on the App StoreIt reaches the store and is available to iPhone users, not stuck as finished code that never passed Apple's review.
- Lower risk of rejectionWe check compliance with Apple's guidelines throughout the build, not only when submitting to the store.
- Code on a standard stackYour team or the next contractor can extend the app without learning a bespoke solution from scratch.
- Full rights to the code and accountThe app is your asset, not a license rented from us — you keep full control regardless of any future work together.
We're still building out case studies with published download figures in this new format — on a call we'll show you examples from our portfolio and walk you through how we handled App Store publication.
Scope and pricing
An iOS mobile app covers requirements analysis and a functional mockup, an interface design that follows Apple's guidelines, implementation on a standard stack, testing across devices, the App Store publication process, and technical documentation.
- A workshop to define features and the target user group.
- A functional mockup for approval.
- Interface design and implementation delivered in stages, with ongoing checks against Apple's guidelines.
- Testing across devices.
- Publication on the App Store and handover of admin access.
Price depends on the number and complexity of features, the number of integrations with external systems, offline-work requirements, and the scope of testing — you get a full quote after the scoping workshop. You pay per stage after it's accepted, so you see a working part of the app before paying for the next.
Our guarantees
A mockup before code. You approve the functional mockup before the first line of code is written — this removes the risk of the app doing something different from what you expected, months into the build.
Compliance with Apple's guidelines from day one. We design and test the app against App Store rules from the start, not only right before submission.
Full rights and access, handed to you. We transfer the code repository and the Apple developer account to you — you keep full control of the app.
Payment by stage. You pay after each stage is accepted, not up front for the whole project.
Availability
Building the app takes anywhere from a few to several weeks depending on feature complexity, and App Store review is usually stricter and slower than other stores' — that timing runs independently of our own pace. We plan team availability for new projects in advance.
Get in touch
Write to us with a description of the features the app needs to deliver and the user group it's aimed at — we'll schedule a workshop and come back with scope and pricing.
What waiting costs you
Every month without the app is another month your iPhone users keep relying on a workaround, or on nothing at all, instead of a tool built for them.
In short
App built from mockup through to App Store publication · compliance with Apple's guidelines from day one · standard stack any developer can pick up · full rights to code and account handed to you · payment after each stage is accepted.
Frequently asked questions
Why does App Store review take longer than Google Play?
Apple runs a stricter review process than other stores — that's why we design to its guidelines from day one, to lower the risk of rejection and the delays that come with it.
Will you handle publishing the app on the App Store?
Yes, preparing and carrying out the publication process is a standard part of the delivery — the app reaches the store, it doesn't stop at finished code.
Whose name will the Apple developer account be registered under?
Yours — we hand over the account and full rights to the app, we don't keep them on the agency's account.
Will the app work on older iPhone models?
We agree the range of supported devices and OS versions during the requirements workshop, based on what your users actually use.
What happens if Apple rejects the submission despite our preparation?
We analyze the reason for rejection, fix the flagged element, and resubmit the app — because we've already worked to the guidelines beforehand, this happens rarely.
Can I order further development after the app is published?
Yes, the standard stack and full documentation make it possible to keep developing the app — with us or with another team, if you decide to switch.