A customer leaves a comment on a post, or asks about your offer in a direct message — and waits. The reply comes days later, if at all, because nobody at the company has time to check notifications between everything else. A negative review sits public for weeks, and a pricing question gets buried in the inbox with dozens of other messages.
Social media moderation that leaves no comment unanswered
Social Media Moderation
A customer leaves a comment on a post, or asks about your offer in a direct message — and waits. The reply comes days later, if at all, because nobody at the company has time to check notifications between everything else. A negative review sits public for weeks, and a pricing question gets buried in the inbox with dozens of other messages.
You run a page or run ads, but answering comments and messages always ends up at the bottom of the list. A customer who wrote in with a specific question waits for someone to find a spare moment — and often that moment never comes.
Under a paid ad, comments pile up faster than anyone can keep up with. One unanswered negative comment sitting in public view outweighs ten positive ones, because it shows nobody on the other side is listening.
You know that staying on top of comments matters for your reputation, but you don't have anyone on the team who can do it daily, without gaps on weekends or during holidays.
We monitor and reply to comments and direct messages on your profile on an ongoing basis, within agreed response hours and according to tone guidelines set with you upfront.
Before we answer the first comment, we learn your offer, your customers' most common questions, and the limits of what we can promise on your behalf — replies are built from your materials, never guessed.
We don't answer with an unsupervised bot — every reply to a tricky comment goes through a person who understands the context, instead of relying on a fixed script with no exceptions.
What you get
- Customers stop waiting days for a replyComments and messages are handled within agreed hours, so a question about your offer doesn't get lost in a queue of other tasks.
- Tricky situations don't escalate without oversightA comment that needs your call reaches you through rules agreed in advance, before anyone answers something you wouldn't want said.
- Your team doesn't have to watch notificationsMonitoring the profile stays on our end — you only hear about things that actually need your attention.
- Replies sound consistent with your brandEvery answer reads like someone who knows your business wrote it, not a generic customer service template.
Instead of numbers without context, see actual comment and message threads from other clients' profiles in a meeting — how we handle a conversation is easier to judge from a real example.
Scope and pricing
Coverage includes comments on posts and paid ads, direct messages on the page, and agreed response hours, matched to how active your profile actually is.
Ordering works like this:
- Brief on your offer, common customer questions, and escalation limits.
- Agreeing on tone guidelines and which situations need your call.
- A trial period where every tricky reply is shared with you first.
- Full coverage starts, running by the agreed rules.
- A periodic review of the rules as your offer or situation changes.
You know the price before starting — it depends on the number of platforms, the volume of comments and messages, the response hours, including any weekend coverage, and whether the scope covers comments under paid campaigns.
Our guarantees
Nothing goes live without your approval. Escalation rules for sensitive topics are agreed before we start — nothing controversial gets posted without checking with you.
For the first two months, you see every tricky reply. Only after that do we run fully on the agreed rules without checking in every time.
Communication guidelines instead of rigid templates. We reply using your own wording and how you talk about your offer, not a stock phrase bank.
A crisis procedure written down before we start. We know in advance which topics get escalated immediately, instead of improvising in the moment.
Availability
Coverage hours are set at the start of the engagement, since the moderation team also covers other clients' profiles, and reliable coverage needs steady availability within declared hours, not occasional checking.
Order profile moderation
Send us a link to your profile and a note on your customers' most common questions, and we'll propose coverage rules and response hours.
What you lose by waiting
Every week without ongoing coverage means comments and messages sitting unanswered — and a customer who never got a reply is quicker to write to a competitor instead.
In short
Ongoing coverage of comments and direct messages · comments under posts and paid ads · agreed response hours · escalation of sensitive matters on rules agreed in advance · replies consistent with your brand's voice.
Frequently asked questions
Do you handle direct messages too, or only public comments?
Both channels are part of the standard scope — post comments and page messages are treated as one inbox to manage.
How fast do you reply to a comment under a paid ad?
Response time is set at the start, matched to how active the campaign is — ad comments are treated as priority since the most people see them.
What happens when a comment needs your decision?
It reaches you following rules agreed in advance, instead of waiting for a reply or being resolved without your knowledge.
Do you moderate a Facebook group too, not just the page?
Yes, scope can extend to a group if you actively run one — we agree on this at the start alongside the other platforms.
Do you cover profiles on weekends and holidays?
Depends on the agreed package — coverage can be weekdays only, or extended to include weekends.
How do you know how to answer questions about our offer?
From the brief we gather at the start and from your own materials — we don't guess answers to questions outside the agreed limits.